
Halliday Payments company profile covering its platform features, milestones, and team.
halliday.xyzFounded 2022
Halliday Payments is a unified crypto payments platform built to make cross-chain transactions and Web3 onboarding easier to handle. It runs on the Workflow Protocol, which brings everything into a single flow. Users and developers can onboard fiat, transfer tokens, bridge assets, and make on-chain payments without jumping between different tools. Everything works in one place, which makes the whole process easier and more direct. The platform follows a non-custodial model, so users stay in full control of their funds at all times. It minimizes friction, accelerates onboarding, and makes transactions across many blockchain networks feel smoother while removing unneeded complexity. Key Features of Halliday: • Supports any token on any chain, facilitating cross-chain swaps and asset transfers. • Determines the optimum route based on geography, payment type, liquidity, and latency for faster and more cost-effective transactions. • Compatible with Stripe, MoonPay, Coinbase Pay, and Transak for fiat and exchange-based token purchases. • Simple setup with only seven lines of code, customisable widgets, and adaptive APIs. • Accepts cards, bank transfers, wallets, and exchange balances for cross-chain token conversion. Halliday Milestones: Year Achievements 2022 Founding & Seed Founded by Griffin Dunaif and Akshay Malhotra (Stanford/Meta alumni). Raised $6M seed round led by a16z crypto, with Hashed and SV Angel. Launched "Buy Now, Pay Later" (BNPL) checkout for Web3 gaming and NFTs. 2023 Infrastructure Expansion Integrated with Avalanche (Core Wallet) and DeFi Kingdoms. Launched Halliday Gateway for fiat-to-crypto onramps. Filed patents for a blockchain interoperability system. 2024 Workflow Automation Workflow Engine has been in production for 1+ years. Launched a commerce automation network for digital transactions. Expanded support to ApeChain, Shrapnel, and Metis. 2025 AI & Series A Raised $20M Series A led by a16z crypto (total funding $26M). Introduced Agentic Workflow Protocol (AWP) for AI-driven on-chain tasks. Announced integrations with Frax Finance, Lens, and Story Protocol.